The biggest question when it comes to acquiring a domain is whether to use .us or .com or any other top-level domain. This question has its merits since some of the most popular, successful, and well-known sites in the world use .com, such as Google, Facebook, Amazon, Samsung, Apple, and many more.  Because of this, […]

One of the trickiest things about the writing process is creating a title. The title is what will influence the readers to either click on your blog post or article, or continue browsing. This means that regardless of how much effort you put into the content of your post, no one will see it if […]

With over 2 million downloads a year, and over 455 million sites using WordPress, it has become one of the most popular software for web publishing on earth and is used around the world for a variety of purposes, including creating blog content. One of the reasons it has become so popular is because it […]

Why is it recommended to separate Display Network from Search Network campaigns?   A) Lower clickthrough rates (CTRs) on the Google Display Network can negatively affect Quality Score B) Different campaign settings may be more effective on different networks C) Separate campaigns allow for more accurate location targeting D) Higher bids required to be successful […]

After months or even years of hard work your efforts have finally paid off, your site is now ranking for the keywords that you set out to rank for. The hard work is finished now, right? You now get to sit back and enjoy the passive income everyone told you about. Wrong When you talk […]

A measure of user engagement with a website is:   A) Site bounce rate B) Page bounce rate C) Unique visitors D) Average page depth   The correct answer would be B, the page bounce rate. The bounce rate of a website is a very important metric, since it shows how interested visitors are in […]

One of the many different types of sites is a sticky website, and this is easy to define. A sticky website is essentially a website that attracts readers and keeps them on the site; in other words, readers stick around. This is usually done by not including many outbound links (links that lead the reader […]

If you have been searching the web, you have undoubtedly come across websites that are particularly unhelpful. Or perhaps you want to make it so that no entertainment related websites pop up in the search results on your work laptop. Well, this is possible, and if you have been wondering how to exclude a website […]

Something that many business owners may want to do is remove their business page or account from Google. This could be for many reasons; the business is now closed, you are no longer managing the business, you’re starting a new business, etc. If you have had your fair share of frustration trying to delete your […]

A page that cannot be displayed due to robots is actually one of the most common errors in the Google Search Console that users face. These error messages usually reads as follows: “pages cannot be crawled due to robots.txt restriction” or “pages cannot be displayed due to robots.txt”. This is not a very difficult error […]

This is quite common and happens when there are no outbound links found on your post, which is needed to get a green bullet. Please note that your site needs to contain outbound links. Having no outbound links could negatively affect your ranking. These links provide direct access to another domain within your site. Unfollow […]

• When a user opens another browser window • When a user is inactive on your website for more than 30 minutes • At noon every day • After 30 minutes, regardless of user activity on your website All of these are incorrect except one: when a user is inactive on your website for more […]

One of the most important things for a business is to accumulate reviews, even if it is just a rating. Currently, about 4,000 characters are allowed for a Google review, although when tested it allowed for just over 4,000. If you have been hitting the character limit and are sure that you haven’t used 4,000 […]

How can you lose your claimed URL?   A) You remove all data feeds from your Merchant Center account B) Another authorized owner of the website successfully verifies and claims your website URL C) Your claimed URL authorization expired from Webmaster tools D) Your website is updated but includes the same identifying meta tag or […]

Is it true or false that the optimization score is made up of over 50 recommendations to optimize search campaigns? It would be true since this allows you to spend smarter, help you to be more efficient in advertising, as well as reach new audiences. The benefit of this is that you are able to […]